5 Key Points To Better Understand Business Process Outsourcing (BPO)

Business process outsourcing (BPO) is the process of outsourcing/contracting of business activities and functions to a third-party provider. BPO services include payroll, human resources (HR), accounting and customer/call center relations. BPO is also known as Information Technology Enabled Services (ITES).

It has emerged as one of the bright stars in the global Business Process Outsourcing market and has maintained its global competitiveness by offering the best combination of cost, quality and scalability.

It is beneficial for keeping low the operational cost while simultaneously achieving targets and delivering maximum ROI.


Services Offered by Business Process Outsourcing

1 - Inbound Services

Providing in house call center support. It is the traditional approach to telephone-based customer service.

Here are some inbound services:-


  • Consumer Response
  • Charge back handling services
  • Customer Services
  • Help Desk Solutions
  • IVR Services
  • Online customer support services

2 - Outbound Services

Providing outbound call center services represents a more proactive approach. An agent from your call center contacts customers to follow up on a service issue or to notify customers of new products or policy changes.

Here are some outbound services:-


  • Lead generation services
  • Order taking
  • Product sales
  • Sales lead generation
  • Customer satisfaction surveys
  • Conference & registration
  • Order fulfillment
  • Product launches
  • 3rd party verification


3 - Back Office

Back Office work is often an integral part of business and has become hugely critical.

It can be segregated under the following heads:

4 - Email and Chat Support

Customers are these days more tech-savvy, hence, the importance of E-mail & Chat Support as modes of customer communication has gathered more attention

5 - Transaction Processing

It has become one of the latest and most highly secure technology platforms for handling fraud and risk, promoting regulatory compliance and minimizing operational expenses.


As per the industry experts, MattsenKumar has come up as one of the most promising business process outsourcing companies. MK has been a pioneer in providing best-in-class business optimization services to deliver maximum ROI for their clients.

Hence, BPO is evolving from a solution that can dramatically lower cost in the short run – almost as an alternate or interim solution to automation, to an approach to access global talent.
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